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Deadly persuasion the advertising of alcohol and tobacco  Cover Image DVD DVD

Deadly persuasion the advertising of alcohol and tobacco

Jhally, Sut. (Added Author). Kilbourne, Jean. (Added Author). Media Education Foundation (Added Author).

Summary: Jean Kilbourne uses examples taken from real advertising to illustrate her argument which is that both the tobacco and the alchohol industry exploit the addictiveness of their products creating life threatening dependencies. The abridged version extracts the key arguments of the full program.

Record details

  • ISBN: 1893521877
  • Physical Description: 1 videodisc (86 min.) : sd., col. ; 4 3/4 in. (DVD)
    videodisc
    videorecording (DVD)
    videorecording (DVD)
  • Edition: Full version (53 min.) and abridged version (33 min.).
  • Publisher: Northampton, MA : Media Education Foundation ; Toronto, Ont. : Kinetic Video, c2003 ; Vancouver : Image Media [distributor], 2006.

Content descriptions

General Note:
Abridged version addresses and emphasizes the key arguments of the full program.
Formatted Contents Note: Pt. 1: The advertising of tobacco (26 min.) -- Advertising and nicotine -- Vulnerability and smoking -- Feature films and hollywood actors --Girls, women and smoking -- How intentional is it? -- Censorship. Pt. 2: The advertising of alcohol (25 min.) -- Alchohol and sex --Objection and the trivialization of alchohol-related violence -- Opening up new markets : targeting young women and children -- The college market -- Social (ir)responsibility -- Censorship -- Fighting back.
Creation/Production Credits Note: Director/editor, Sut Jhally.
Participant or Performer Note: Presenter: Jean Kilbourne.
System Details Note:
DVD.
Terms Governing Use and Reproduction Note:
Loan permitted only to VIU students and employees.
Language Note:
English with subtitles in English or Spanish (both versions).
Subject: Advertising -- Cigarettes -- United States
Advertising -- Moral and ethical aspects -- United States
Advertising -- Alcoholic beverages -- United States
Marketing -- Moral and ethical aspects -- United States
Cigarettes -- Marketing
Tobacco industry -- Corrupt practices -- United States
Alcohol industry -- Corrupt practices -- United States
Drinking of alcoholic beverages -- United States
Alcoholic beverages -- Marketing
Advertising -- Tobacco -- United States
Advertising -- Social aspects -- United States

Available copies

  • 2 of 2 copies available at College of the Rockies.

Holds

  • 0 current holds with 2 total copies.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Circulation Modifier Holdable? Status Due Date Courses
Cranbrook Campus HF 5831 .D32 2003 (Text) 11111001307745 CRANBROOK Volume hold Available -
Cranbrook Campus HF 5831 .D32 2003 (Text) 11111001361676 CRANBROOK Available -

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