This is a concise, readable, and informative analysis of the influence of television on the habits and manners of the American television public. Bringing together three schools of thought - empirical research, theory, and speculative extrapolation - this work interprets the result of thirty years of research by psychologists, sociologists, political behaviouralists, and mass communication researchers. 'It is an intelligently written and timely text...Broad in scope, yet specific in much of its content, aimed at informing rather than reforming.
Book
