Perfect Health : Hot Trend, Tough Market

Summary: There are so many ways to sell health. Private clinics, fitness classes, vitamins, supplements, special foods and drinks and clothing — even health trips! Everybody wants to live long, active lives and they’ll spend good money to increase their chance to do that! In Vancouver, entrepreneur Michael Bentley is selling SierraSil, a mineral supplement promising improved mobility. In Dartmouth, Marc St-Onge and his company Ascenta Health have found a way to make healthy omega-3 fish oil taste good! And in Ontario, Julie Arora launched Mom’s Healthy Secrets cereal, her line of ultra-healthy breakfast cereals, after taking a $100,000 loan from the bank of Mom and Dad. Now, she’s on a mission to get Mom’s onto the shelves of a grocery store near you.