Great Food Revolution : Battle to Get on Your Plate (Part 2 of 4) [videorecording] / Canadian Broadcasting Corporation
In Episode 2 of The Great Food Revolution, follow the fierce competition in the food industry. Last year alone, a staggering 18,000 new products were developed for our supermarket shelves. Food manufacturers are in a battle to win consumer loyalty like never before. Exotic, organic and fair-trade are on everyone’s lips. Large grocers must stay atop trends to compete with smaller, specialty food boutiques. And new to the game are the “locavores” — an increasingly important collection of farmers, urbanites and chefs who favour locally grown produce.
Record details
- Physical Description: 1 streaming video (42 min 34 sec)
- Publisher: Toronto : Canadian Broadcasting Corporation, 2009
Content descriptions
Restrictions on Access Note: | Access restricted to Curio.ca subscribers |
Creation/Production Credits Note: | Director: Ledoux, Mireille ; Producer: Fournier, Dominique ; Producer: Dando, Susan ; Producer: Ingles, Peter John ; Producer: Williamson, Jim. |
Participant or Performer Note: | Host: MacDonald, Ann-Marie, 1958-. |
System Details Note: | Available on the Internet. MODE OF ACCESS via web browser by entering the following URL: http://curio.ca/en/video/great-food-revolution-battle-to-get-on-your-plate-part-2-of-4-1149/ |
Language Note: | In English. |
Source of Description Note: | Source of description from Canadian Broadcasting Corporation |
Search for related items by subject
Subject: | Food industry and trade Supermarkets New products > Marketing House brands Food > Marketing Local foods Diet Economics Marketing Entrepreneurship |