Your computer, your way Dell and the direct sales model

Films for the Humanities & Sciences (Firm) (Added Author). Films Media Group (Added Author). MacNeil/Lehrer Productions. (Added Author).

Summary: At Dell Computers, four hours is all it takes to build, test, and ship a custom PC. In this program, NewsHour correspondent Tom Bearden investigates Dell Computers' direct sales model and its impact on retailers and manufacturers. Visionary Michael Dell and top industry executives from Compaq, Gateway, and Circuit City stress the vital importance of improving supply chain management, providing single-point accountability, and leveraging efficiencies. But as Gateway and Circuit City scramble to exploit the trend toward customization, are computer manufacturers gearing up to eliminate retail altogether?

Record details

Physical Description: 1 streaming video file (11 min.) : sd., col., digital file.
remote
electronic resource (video)
Publisher: New York, N.Y. : Films Media Group, [2005], c1999.

Content descriptions

General Note:	Encoded with permission for digital streaming by Films Media Group on Sept. 19, 2005. Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
Formatted Contents Note:	Direct Sales in Computers (2:15) -- Computer Construction Process (2:09) -- Inventory Control and Competition (5:41)
Restrictions on Access Note:	Access requires authentication through Films on Demand.
System Details Note:	Mode of access: Internet. System requirements: FOD playback platform.
Source of Description Note:	Title from distributor's description.