Starting a Bed and Breakfast The StartUp Experience

Business2Learn, LLC. (Added Author). Films for the Humanities & Sciences (Firm) (Added Author). Films Media Group (Added Author).

Summary: Sallie Clark is the owner and innkeeper of Holden House 1902 Bed and Breakfast. She started small but soon expanded from three rooms to three houses. In this program, Sallie discusses how to identify locations that will support B&Bs; what types of atmosphere and themes can be successful; what to expect in a typical innkeeper's day; how to acquire and retain customers; how to use the Internet and other tools to advertise effectively; whether a remodel or a new building is a better choice for you; the secrets to consistent and reliable profits in the bed and breakfast industry; and more.

Record details

Physical Description: 1 streaming video file (87 min.) : sd., col., digital file.
remote
electronic resource (video)
Publisher: New York, N.Y. : Films Media Group, [2012], c2011.

Content descriptions

General Note:	Encoded with permission for digital streaming by Films Media Group on March 11, 2012. Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
Formatted Contents Note:	Getting Started (2:29) -- Looking for Something Completely Different (2:37) -- Do Your Research First (2:48) -- Issues to Consider (2:02) -- Financial Considerations (3:04) -- Having a Financial Cushion (1:52) -- Being a Good Actor (1:36) -- Families Running B&Bs (1:41) -- Opening Day (2:58) -- Growing and Adapting the Business (2:46) -- Why People Choose Holden House (2:20) -- The Economy and the Internet (1:47) -- The Exceptional Value of a B&B (2:05) -- Lessons Learned from the Journey (2:30) -- Location (2:56) -- Turnkey versus Renovation (2:36) -- If You Had It To Do Over Again... (2:58) -- Zoning is a Local Issue (2:37) -- What is a B&B? (2:00) -- Deciding on a Theme (2:52) -- Be Your Own Guest (1:46) -- Electronic Media and Marketing (1:59) -- Financing Your Property (2:18) -- Keeping Things in Working Order (3:08) -- Small Business Planning (3:04) -- Pricing and Profitability (3:25) -- More on Marketing (2:40) -- Updating Social Media (2:42) -- A Typical Innkeeper's Day (2:30) -- Staffing (3:29) -- Inn Sitters (0:54) -- Trade Associations (2:24) -- Industry Publications (0:52) -- Sallie's Advice in a Nutshell (1:40) -- Summary of the Entrepreneur's Advice (2:28) -- Summary of the Entrepreneur's Advice, Continued (2:45)
Restrictions on Access Note:	Access requires authentication through Films on Demand.
Target Audience Note:	10 & up.
System Details Note:	Mode of access: Internet. System requirements: FOD playback platform.
Source of Description Note:	Title from distributor's description.