TEDTalks Tim Brown - Urging Designers to Think Big

Films for the Humanities & Sciences (Firm) (Added Author). Infobase (Added Author).

Summary: Tim Brown says the design profession is preoccupied with creating nifty, fashionable objects, even as pressing questions like access to clean water suggest it has a bigger role to play. In this TEDTalk, Brown calls for a shift to collaborative "design thinking," a fusion of design, business, and social studies that focuses on human needs as much as human wants. Brown is the CEO of the innovation and design firm IDEO, whose clients range from fast food conglomerates to high-tech startups, hospitals, and universities.

Record details

Physical Description: 1 streaming video file (17 min.) : sd., col, digital file.
remote
electronic resource (video)
Publisher: New York, N.Y. : Infobase, [2012], c2009

Content descriptions

General Note:	Encoded with permission for digital streaming by Infobase on July 10, 2012. Films On Demand is distributed by Infobase for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
Formatted Contents Note:	Design to Design Thinking (1:22) -- Taking a Different View of Design (2:20) -- Design: Aesthetics, Image, and Fashion (1:29) -- Starts With Humans (1:32) -- Building to Think (1:45) -- From Consumption to Participation (1:59) -- Design's too Important to be Left to Designers (1:15) -- Change (1:30) -- What is the Question We Want to Answer? (2:08) -- An Expansive View (1:05) -- Credits: TEDTalks: Tim Brown-Urging Designers to Think Big (0:04)
Restrictions on Access Note:	Access requires authentication through Films On Demand.
Target Audience Note:	10 & up.
System Details Note:	Mode of access: Internet. System requirements: Films On Demand platform.
Source of Description Note:	Title from distributor's description.