Catalogue

Record Details

Catalogue Search


Back To Results
Showing Item 2 of 9

Massaging the Media  Cover Image E-video E-video

Massaging the Media

Infobase, (film distributor.). Independent Production Fund (Firm) (Added Author).

Summary: ABC News Correspondent Lynn Sherr moderates a panel of media pros as they consider such questions as: What ethical standards should govern the relationship between a public relations firm and a journalist who uses its material? How should the media respond to consumer advocacy groups who seek attention for their own campaign against a new product? What factors affect what news stories get covered? Can the media be manipulated? Is public life ever private?

Record details

  • Physical Description: remote
    1 online resource (1 video file (56 min., 32 sec)) : sound, color.
  • Publisher: [Place of publication not identified] : Independent Production Fund, [1994]
  • Distributor: New York, N.Y. : Distributed by Infobase, 2018.

Content descriptions

General Note:
CatMonthString:november.18
Originally released by Independent Production Fund, 1994.
Streaming video file encoded with permission for digital streaming by Infobase on April 03, 2018.
Multi-User.
Formatted Contents Note: Introduction: Massaging the Media. (1:17); Segment 1 Advertising: What's The Pitch? (9:50); Segment 2 Public Relations: What's the Spin? (11:13); Segment 3 The Consumer Group: What are the Tactics? (13:25); Segment 4 Carrie's Secret Past: Is Public Life Ever Private (17:14); Conclusion: Massaging the Media (1:08); Credits: Massaging the Media (1:11);
Restrictions on Access Note:
Access requires authentication through Films On Demand.
Target Audience Note:
9 - 12, Academic/AP
System Details Note:
Streaming video file.
System requirements: FOD playback pltform.
Language Note:
Closed-captioned.
Source of Description Note:
Title from distributor's description
Subject: Marketing
Economics
Genre: Internet videos.
Streaming videos.
Topic Heading: Films on Demand > Business and Economics Collection

Electronic resources


LDR 03105ngm a2200613Ic 4500
001126558126
003SITKA
0052018112121232.0
006m o c
007vz|czazuu
007cr cna
008181121p20181994nyu056 o v|eng d
02842. ‡a1000148786 ‡bFOD
02840. ‡a148786 ‡bInfobase
02840. ‡a[148779]s ‡bInfobase
035 . ‡a(SITKA)121509241
035 . ‡a(FOD)1000148786
035 . ‡a1000148786
037 . ‡bFOD ‡cCostPaid ‡fFormOnline ‡gAccessRestricted ‡hGovNo
040 . ‡aAzPhAEM ‡beng ‡erda
0410 . ‡aeng ‡heng
046 . ‡k1994
24500. ‡aMassaging the Media / ‡cIndependent Production Fund.
264 1. ‡a[Place of publication not identified] : ‡bIndependent Production Fund, ‡c[1994]
26432. ‡aNew York, N.Y. : ‡bDistributed by Infobase, ‡c2018.
264 4. ‡c©1994
300 . ‡a1 online resource (1 video file (56 min., 32 sec)) : ‡bsound, color.
336 . ‡atwo-dimensional moving image ‡btdi ‡2rdacontent
337 . ‡acomputer ‡bc ‡2rdamedia
338 . ‡aonline resource ‡bcr ‡2rdacarrier
347 . ‡avideo file ‡2rda
4901 . ‡aOn the Issues
500 . ‡aCatMonthString:november.18
500 . ‡aOriginally released by Independent Production Fund, 1994.
500 . ‡aStreaming video file encoded with permission for digital streaming by Infobase on April 03, 2018.
500 . ‡aMulti-User.
50500. ‡tIntroduction: Massaging the Media. (1:17); ‡tSegment 1 Advertising: What's The Pitch? (9:50); ‡tSegment 2 Public Relations: What's the Spin? (11:13); ‡tSegment 3 The Consumer Group: What are the Tactics? (13:25); ‡tSegment 4 Carrie's Secret Past: Is Public Life Ever Private (17:14); ‡tConclusion: Massaging the Media (1:08); ‡tCredits: Massaging the Media (1:11);
5061 . ‡aAccess requires authentication through Films On Demand.
520 . ‡aABC News Correspondent Lynn Sherr moderates a panel of media pros as they consider such questions as: What ethical standards should govern the relationship between a public relations firm and a journalist who uses its material? How should the media respond to consumer advocacy groups who seek attention for their own campaign against a new product? What factors affect what news stories get covered? Can the media be manipulated? Is public life ever private?
5212 . ‡a9 - 12, Academic/AP
538 . ‡aStreaming video file.
538 . ‡aSystem requirements: FOD playback pltform.
546 . ‡aClosed-captioned.
588 . ‡aTitle from distributor's description
650 0. ‡aMarketing.
650 0. ‡aEconomics.
655 7. ‡aInternet videos. ‡2lcgft
655 0. ‡aStreaming videos.
690 . ‡aFilms on Demand ‡xBusiness and Economics Collection ‡5BCREK
7102 . ‡aInfobase, ‡efilm distributor.
7102 . ‡aIndependent Production Fund (Firm)
830 0. ‡aOn the Issues.
85640. ‡zPart of the Films On Demand collection. ‡uhttp://ezproxy.cotr.bc.ca/login?url=https://fod.infobase.com/PortalPlaylists.aspx?wID=79266&xtid=148786 ‡yClick to access streaming videos; if prompted, use COTR network login. ‡9BCREK
905 . ‡uMark
949 . ‡wLC ‡hWIN-FOD ‡rY
901 . ‡a126558126 ‡b ‡c126558126 ‡tbiblio ‡sOther E-records
Back To Results
Showing Item 2 of 9

Additional Resources