A Conversation With Paul O'Brien : Conversations with Giants

Infobase, (film distributor.). Epsilon (Firm) (Added Author).

Summary: Paul O’Brien is an entrepreneur, startup consultant, and founder of MediaTech Ventures. Why he says the future is now—and how his secrets could be the key to getting your next big idea funded, whether it’s VC, sponsorship, or grant—Paul breaks down the startup ecosystem as it relates to media and technology. Plus, John and Paul discuss the ever-changing role of today’s CMO, and why data should be at the top of every marketer’s mind. Filmed in Austin at #sxsw 2017.

Record details

Physical Description: 1 online resource (1 video file (48 min., 14 sec)) : sound, color.
remote
Publisher: [Place of publication not identified] : Epsilon, [2017]
Distributor: New York, N.Y. : Distributed by Infobase, 2018.
Copyright: ©2017

Content descriptions

General Note:	CatMonthString:aug.18 Originally released by Epsilon, 2017. Streaming video file encoded with permission for digital streaming by Infobase on May 22, 2018. Multi-User.
Formatted Contents Note:	Understanding Technological Change (4:14); Matching Creatives With Business Tools (7:09); Interpreting Data (4:04); Migration of Technical Workforce (6:37); Role of CMO (6:25); Accessibility of Media (4:13); Failure and Reinvention (6:13); Feedback and Growth (3:08); Elements of a Successful Business (4:52); Credits: A Conversation With Paul O'Brien: Conversations with Giants (0:27);
Restrictions on Access Note:	Access requires authentication through Films On Demand.
Target Audience Note:	9 - 12, Academic/AP
System Details Note:	Streaming video file. System requirements: Films On Demand platform.
Language Note:	Closed-captioned.
Source of Description Note:	Title from distributor's description