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Creating Your Brand Proposition
E-video
E-video
| Publisher: | [Place of publication not identified] : Seven Dimensions Films of Australia, [2015] |
| Phys. Desc.: | 1 online resource (1 video file (10 min., 23 sec.)) : sound, color. |
| Electronic resource: | Click to access streaming video; if prompted, use COTR network login. |
Building Brand and Reputation
E-video
E-video
| Publisher: | [Place of publication not identified] : Seven Dimensions Films of Australia, [2015] |
| Phys. Desc.: | 1 online resource (1 video file (15 min., 2 sec.)) : sound, color. |
| Electronic resource: | Click to access streaming video; if prompted, use COTR network login. |
Brand Marketing
E-video
E-video
| Publisher: | [Place of publication not identified] : Seven Dimensions Films of Australia, [2015] |
| Phys. Desc.: | 1 online resource (1 video file (10 min., 7 sec.)) : sound, color. |
| Electronic resource: | Click to access streaming video; if prompted, use COTR network login. - Part of the Films on Demand collection. |
The meaningful brand : how strong brands make more money
Book
Book
| Call number: | HD 69 .B7 H6463 2013 | ||||||||
| Publisher: | New York, NY : Palgrave Macmillan, 2013. | ||||||||
| ISBN: | 9780230342262 (alk. paper) | ||||||||
| Edition: | First edition | ||||||||
| Phys. Desc.: | xiii, 225 pages ; 24 cm. | ||||||||
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1 of 1 copy available at College of the Rockies.
Marketing
E-video
E-video
| Publisher: | New York, N.Y. : Films Media Group, [2010], c2001. |
| Phys. Desc.: | 1 streaming video file (79 min.) : sd., col., digital file + instructional materials (online) |
| Electronic resource: | Click to access streaming video; if prompted, use COTR network login. - Part of the Films on Demand collection. |
Branded personal identity through consumer products
E-video
E-video
| Publisher: | New York, N.Y. : Films Media Group, [2006], c1998. |
| Phys. Desc.: | 1 streaming video file (42 min.) : sd., col., digital file. |
| Electronic resource: | Click to access streaming video; if prompted, use COTR network login. - Part of the Films on Demand collection. |
Push Marketing techniques
E-video
E-video
| Publisher: | New York, N.Y. : Films Media Group, [2005], c2000. |
| Phys. Desc.: | 1 streaming video file (22 min.) : sd., col., digital file. |
| Electronic resource: | Click to access streaming video; if prompted, use COTR network login. - Part of the Films on Demand collection. |
What is marketing?
E-video
E-video
| Publisher: | New York, N.Y. : Films Media Group, [2005], c1998. |
| Phys. Desc.: | 1 streaming video file (15 min.) : sd., col., digital file. |
| Electronic resource: | Click to access streaming video; if prompted, use COTR network login. - Part of the Films on Demand collection. |
Effectiveness measurement tools and techniques
E-video
E-video
| Publisher: | New York, N.Y. : Films Media Group, [2005], c2000. |
| Phys. Desc.: | 1 streaming video file (13 min.) : sd., col., digital file. |
| Electronic resource: | Click to access streaming video; if prompted, use COTR network login. - Part of the Films on Demand collection. |
Marketing planning
E-video
E-video
| Publisher: | New York, N.Y. : Films Media Group, [2005], c1998. |
| Phys. Desc.: | 1 streaming video file (27 min.) : sd., col., digital file. |
| Electronic resource: | Click to access streaming video; if prompted, use COTR network login. - Part of the Films on Demand collection. |
