Book
Designing brand identity : an essential guide for the entire branding team / Alina Wheeler.
Whether you're the project manager for your company's rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design execution, launch, and governance, Designing Brand Identity is a compendium of tools for branding success and best practices for inspiration.
Record details
- ISBN: 9781118980828 (cloth)
- Physical Description: pages cm
- Edition: Fifth edition.
- Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2017]
Content descriptions
| Bibliography, etc. Note: | Includes bibliographical references and index. |
Search for related items by subject
| Subject: | Brand name products. Branding (Marketing) Trademarks > Design. Advertising > Brand name products. |
Available copies
- 1 of 1 copy available at College of the Rockies.
Holds
- 0 current holds with 1 total copy.
Show Only Available Copies
| Location | Call Number / Copy Notes | Barcode | Shelving Location | Circulation Modifier | Holdable? | Status | Due Date | Courses |
|---|---|---|---|---|---|---|---|---|
| Cranbrook Campus | HD 69 .B7 W44 2017 (Text) | 31111000144780 | CRANBROOK | Volume hold | Available | - |
