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Designing brand identity : an essential guide for the entire branding team Cover Image Book Book

Designing brand identity : an essential guide for the entire branding team

Wheeler, Alina (author.).

Summary: Whether you're the project manager for your company's rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design execution, launch, and governance, Designing Brand Identity is a compendium of tools for branding success and best practices for inspiration.

Record details

  • ISBN: 9781118980828 (cloth)
  • Physical Description: print
    pages cm
  • Edition: Fifth edition.
  • Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2017]

Content descriptions

Bibliography, etc. Note: Includes bibliographical references and index.

Search for related items by subject

Subject: Brand name products
Branding (Marketing)
Trademarks -- Design
Advertising -- Brand name products

Available copies

  • 1 of 1 copy available at College of the Rockies.

Holds

  • 0 current holds with 1 total copy.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Circulation Modifier Holdable? Status Due Date Courses
Cranbrook Campus HD 69 .B7 W44 2017 (Text) 31111000144780 CRANBROOK Volume hold Available -
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